Chairman defends price hike

Chairman defends price hike

Sheffield Wednesday chairman Dejphon Chansiri has this afternoon defended the club’s new ticket price structure for home games – 48 hours after their release caused widespread anger.

In a strongly worded statement on the official website, Chansiri urged supports to ’embark on this journey together’ ahead of ‘one of the most exciting seasons in Sheffield Wednesday’s long history.’

The Owls chairman, who bought the club from Milan Mandaric in January 2015, reiterated his intention to do his ‘utmost to take our club back where we all believe we belong as soon as is feasibly possible.’

‘I have reviewed every aspect of the club in a bid to achieve the promotion we all desire and continue to do so on an everyday basis,’ said Chansiri. ‘Regarding tickets, as with almost every football club, we pressed home – and continue to press home – the advantages of buying a season ticket, because that commitment guarantees by far the best savings and numerous additional benefits.

He revealed the club had sold 13,000 season tickets to date and announced phase three packages would be announced ‘soon’.

Chansiri added the club had ‘conduced extensive research into the overall concept of matchday prices’, which had resulted in the new price structure, consisting of eight different categories.

Carlos Carvalhal SWFC manager ‘This gives us unprecedented flexibility to set prices on an ongoing basis throughout the whole of the campaign at a fitting category point,’ he said. ‘Using this system, we have been able to designate the game against Reading, for example, as Category E with suitable price points using the sliding scale and tickets for children under 17 set at just £5.’

A bullish statement went on to add that the club needed to aware of budgets and the club needed to ‘work within the constraints of Financial Fair Play’ despite competing against clubs that have the benefit of parachute payments.

‘What we are building here will, I have no doubt, lead to one of the most exciting seasons in Sheffield Wednesday’s long history,’ said Chansiri. ‘The remit for Carlos is entertaining, aggressive football, and my responsibility is providing necessary funds to finance the players who can help deliver that requirement.’

He added that, having made eight summer signings, the club was ‘hopeful of further signings to come’ and he wanted to see ‘as many supporters join us as possible on 8 August’, pledging ‘further strategies’ to ensure the club could attract fans throughout the season.

He concluded: ‘I can assure every single supporter that I will give everything it takes where possible to take Sheffield Wednesday back into the Premier League and all I can ask for as a maximum is your support in return.’

Tickets for the Bristol City season opener start from £39 (£34 for members) on the Kop for adults, while the cheapest ticket for the visit of Reading on Wednesday 19 August is £30 (£25 for members) with the game designated a Category E fixture.



Owls Alive
TWITTER: @OwlsAlive and @CraigSWFC

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